Email marketing is the most effective and cost-effective way for a business to attract new leads to their List and nurture them until they are ready to make a purchase. Use it to delight existing customers so that they become your brand ambassadors.
These are just a few of the reasons why we believe email marketing is the right marketing strategy for any business.
Despite what people may say about email being dead, the truth is that an increasing number of people are opening email accounts every year, including Millennials.
Email allows a business owner to conduct more personal conversations with prospects away from social media, leading to greater trust and brand reputation.
Most Email Service Providers ("ESPs") allow one large email list to be divided into smaller groups or 'segments'. Businesses can therefore send highly relevant information to 'the right person at the right time' instead of one generic email. The result is a highly engaged group of prospective customers who know, like and trust a business and are therefore more likely to go on and make a purchase at some point in the future.
Take advantage of your free guide, "How to Write Clickable Email Subject Lines" and start improving your email open rate.
Email marketing is a cost-effective, long-term strategy which is accessible to any business once they create an account with an ESP such as MailChimp, Constant Contact, Aweber, etc. If you are a sole trader or a relatively small business we recommend using MailChimp*, since it provides an incredible amount of resources as part of their 'Forever Free' plan.
Since MailChimp provides a free account to start-ups and smaller businesses the return on investment is much greater compared with what a business might expect from boosting a post on Facebook, for example.
We are very proud to say we hold a Certificate in Email Marketing from HubSpot. We therefore feel qualified to share our knowledge with you so that you can make your business more profitable, even in your sleep!
We are delighted to offer our clients a choice of the following three services which will enable them to make email a consistent part of their marketing strategies:-
Book in for a free 30-minute consultation with us so we can discuss your business needs and plan a strategy.
You are under no obligation to buy from us once you have had your consultation.
Join our private Facebook Group and learn more about how to use email marketing for business.
Get support from like-minded business people, share your ideas and achievements and watch free webinars with experts.
We will be launching an affordable online email marketing course very soon specifically for start-ups and small business owners. It will include easy-to-follow tutorials which will be available to watch at any time, as many times as needed. There will be downloadable guides and resources to assist with learning.
Click the button below to get a notification as soon as the course goes live.